Written by Frank Kenna III

comminucation with employees

How Your Communication with Employees Is Like Advertising

When company managers are trying to improve communication with employees, they are doing exactly what the big brands are doing: getting a repeated message in front of people, usually with really compelling imagery, in an effort to get them to “buy” something. Here's the best channel to get started "advertising" to employees.

May 10, 2018 /

Can Employee Digital Signage Be Hardworking?

Merriam-Webster.com defines hardworking as “industrious, diligent.” Can workplace digital signage in the form of a large LCD screen hung on a wall be defined as that? Here's two steps to getting your workplace digital signage hardworking.

March 7, 2018 /

Workplace Digital Signage Point A to Point B

Is Your Workplace Digital Signage Overdesigned?

If you use digital signage for communicating in your workplace, you know how vital simplicity is. Ease of use is a top requirement for most communicators, who often have little time to design and post content; they need to get it done, now. And yet, many digital signage systems are, IMHO, over-designed and complicated. So what should you look for in workplace digital signage?

February 2, 2018 /

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